Chill Vibes Only: AAA Washington Helps Fans Freeze their A’s Off
Nothing says summer like hitting the road for an epic concert. This year, AAA Washington is along for the ride, bringing the chill vibes to the Pacific Northwest’s most legendary venues – The Gorge Amphitheatre, White River Amphitheatre, and Cascades Amphitheater.
Through a new partnership with these iconic venues, AAA is showing up right in the heart of the music. And they’re bringing more than just roadside assistance.
Chill Zone, Activated
At The Gorge, fans can step into Freeze Your AAA’s Off, a human-sized cooler turned chill zone. Imagine a shipping container transformed into the ultimate cool-down area where fans can relax, grab a free Everyday Membership, and escape the heat before the next set. AAA Members also get fast lanes at merch stands, surprise seat upgrades, and exclusive access to local perks all summer long.
From First Note to Finale
The fun kicked off at Outlaw Music Festival on May 25 at The Gorge Amphitheatre and the party’s just getting started. AAA’s activations will pop up all season, including a huge presence during fan-favorite weekends like Watershed Festival (Aug. 1–3) and Labor Day Weekend.
Setting the Summer Tone
Singer-songwriter Lily Meola helped kick off the season at Outlaw Music Festival, where AAA Washington launched its summer of chill. Her laid-back sound was the perfect match for a night of music, road trip energy, and a good cool down.
Win the Roadtrip of a Lifetime
If fans are dreaming of the ultimate live summer getaway, AAA Washington’s Summer Road Trip Sweepstakes is handing over the keys. Two lucky winners will recieve packages that include concert tickets, lodging, gas gift cards, AAA memberships, and all the necessities for the roadtrip of a lifetime.
For the Next Gen of Music Lovers
This partnership hits all the right notes with Gen Z and Millennial fans too. 60% of them traveled over 50 miles for a concert last year. AAA Washington is home to over 1.2 million members, and is meeting the next generation of music lovers exactly where they want to be: on the road, in the crowd, and living for the encore.
Your summer just got upgrAAAded.
From merch lines to mile markers, AAA Washington is turning the summer tour into a brand experience worth remembering, proving that even 120-year-old brands can still be the life of the party.
Because when the music’s hot, the vibes better be cool.
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